Yoplait

Greek 100

We partnered with Yoplait's Minneapolis based agency, Olson, to conceive and produce a series of short animated bumpers for their new Greek 100: Surprise Yourself campaign.

We delivered a set of 8 eclectic sequences that would play out in cinemas across the US, peppering the pre-film commercial time with a selection of unexpected surprises. With our ideas we aimed to be surprising without being obvious and clichéd. Balancing being inventive, quirky and irreverent without being overly weird or too surreal - primarily these spots are designed to be charming and engaging ultimately making the product more appealing.